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WHO WE ARE

Built by Canadians who obsess over winter weather.

SnowDay Predictor turns raw weather data into a clear answer to the question every Canadian household asks the night before a storm: will tomorrow be a snow day? We’ve spent years refining a model built specifically for how winter behaves across Canada — from the Rockies to the Maritimes.

2.4M+ Predictions delivered
310+ Cities & towns covered
94% Forecast accuracy rate
2019 Founded in Toronto, ON
OUR STORY

It started with one cancelled snow day — and a bad forecast.

In the winter of 2019, a mistimed storm caught an entire school district off guard. Buses were already on the road when the roads turned to ice. Our founders, a small team of meteorologists and software engineers based in Toronto, set out to build something better: a model that understood Canadian winters specifically, not a generic global forecast stretched to fit.

Today, SnowDay Predictor combines real-time data from Environment Canada, regional weather stations, and road condition reports to give families, schools, and commuters a forecast they can actually plan around — updated hourly, covering every province and territory.

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Founded 2019 Started as a side project for one school board in Ontario.
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Now Canada-wide Coverage across all 10 provinces and 3 territories.
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Built on real data Sourced from Environment Canada and regional weather stations.
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Independent team Meteorologists and engineers, not a repackaged global API.
2.4M+ Predictions Delivered
310+ Cities Covered
94% Accuracy Rate
180K+ Families Rely On Us
OUR PURPOSE

Why we do this

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Our Mission

To give every Canadian family, school, and commuter the clearest possible answer to “will there be a snow day?” — backed by real data, not guesswork, and delivered before it matters, not after.

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Our Vision

A Canada where no one is caught off guard by winter weather — where every school board, parent, and driver has the same accurate, hyper-local forecast, updated in real time, wherever they live.

HOW IT WORKS

From raw weather data to a clear prediction

1

We gather live data

Environment Canada feeds, regional stations, and road condition reports, refreshed hourly.

2

Our model scores the risk

Snowfall, temperature, wind, and precipitation are weighted using a model tuned for Canadian winters.

3

You get a plain-language forecast

A single score and a clear label — no meteorology degree required to understand it.

4

We refine it every season

Every storm is reviewed against what actually happened, so the model keeps improving.

WHAT WE STAND FOR

The principles behind every forecast

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Accuracy First

We’d rather say “we’re not sure” than give false confidence in a forecast.

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No Guesswork

Every prediction is traceable back to real, current weather data — never assumptions.

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Speed Matters

Forecasts update hourly, because a plan made too late isn’t a plan at all.

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Built for Canada

Not a global model stretched to fit — designed around how Canadian winters actually behave.

THE TEAM

The people behind the forecast

JM
Jordan Mackenzie Co-Founder & Chief Meteorologist

15 years forecasting for Environment Canada before co-founding SnowDay Predictor.

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Amara Lefebvre Co-Founder & Head of Engineering

Builds the systems that turn raw weather feeds into real-time predictions.

RS
Ravi Sharma Data Science Lead

Refines the scoring model after every storm season using real outcome data.

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Chloe Tremblay Community & Partnerships

Works directly with school boards across Canada to keep coverage accurate.

JOIN 180,000+ CANADIAN FAMILIES

Never get caught off guard by winter again.

Check your forecast now, or turn on alerts so you’re the first to know when a snow day is likely in your area.